AI Insights · Timothy · April 2022
Top 5 Fashion Games in Ireland - Q1 2022 Performance
Discover the performance trends of the top 5 fashion games in Ireland during Q1 2022, including weekly downloads, revenue, and active users.
During the first quarter of 2022, fashion games on a unified platform in Ireland showed varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a detailed look at the top 5 fashion games based on data from Sensor Tower.
Barber Chop from Lajeune and Associates, LLC experienced a notable decrease in weekly downloads, dropping from around 20K in the first week of January to just over 300 by the end of March. Weekly active users followed a similar downward trend, starting at approximately 27K and ending at about 1.6K. Weekly revenue remained minimal throughout the quarter, peaking at $6 at the beginning of January and tapering off to $2 by the end of March.
Outfit Makeover by SUPERSONIC STUDIOS LTD showed a peak in weekly downloads in late January with around 4.7K, followed by a gradual decline to about 1.4K by the end of March. Active users saw a peak of over 6.2K at the end of January, with a slight decrease to around 3K by the end of the quarter. Revenue remained low, with minor peaks of $4 in several weeks of January and February.
Project Makeover from Magic Tavern, Inc. maintained a steady weekly revenue, reaching as high as $7.8K in the first week of January and closing the quarter at around $5.9K. Weekly downloads decreased from about 3.7K at the end of December to 941 by the end of March. Active users fluctuated slightly but generally remained around 13K to 17K throughout the quarter.
Hair Challenge by Rollic Games saw its weekly downloads hover around 2K for most of the quarter, with a slight dip to 1.2K by the end of March. Active users started strong at around 18K at the end of December but gradually declined to about 11K by the end of March. Weekly revenue remained low, peaking at $24 in early February.
Hair Dye! from Crazy Labs experienced a consistent decline in weekly downloads, starting at around 3.3K at the end of December and ending at 934 by the end of March. Active users followed a similar trend, decreasing from around 9.3K to 4.1K over the same period. There was no significant revenue reported for this app during the quarter.
For more detailed insights and data on app performance, visit Sensor Tower.
